'MyBaikHati' campaign to boost competitiveness, bridge digital gap'

The ‘MYBAIKHATI’ campaign under the Strategic Programme to Empower the People and the Economy (PEMERKASA) aims to enhance the country's competitiveness in order to reduce the digital divide, said Communications and Multimedia Minister Datuk Saifuddin Abdullah.

He said the campaign, which uses the concept of crowdsourcing, would involve collecting donations of used devices from businesses and individuals through selected branches of six telecommunications companies.