Top In Tech: Activate to Innovate: Let’s Chat with redONE
No matter which industry a business is in, it is always important to continuously innovate to stay ahead of the game. Constantly adapting to the times, especially in today’s uncertain times, is of utmost importance to remain relevant by evolving along with market trends and tailoring products and services to current consumer needs.
Innovation puts telecommunications in a stronger position to profit from the next wave of digitization, while also securing the benefits of digital transformation for other industries and society.
Recently the Top In Tech series broadcasted a special episode titled, Activate to Innovate: Let’s Chat with redONE. This episode sought to discover how redONE has come through in the past decade to be more than just a leading telco in Malaysia and also insights on entrepreneurship and innovation. It was hosted by Karamjit Singh, Chief Executive Officer (CEO) of Digital News Asia and guest, Farid Yunus, Chief Executive Officer (CEO) of redONE Network Sdn Bhd.
Back to Basics
Farid pointed out that, these days, there are countless mobile users who are struggling with excess charges. Hence, redONE’s solution provides packages that simply go Back to Basics to meet all needs of users with budget-friendly prices and no undesirable charges applied. This, in turn, ensures customer satisfaction and is also able to cater to everyone from all walks of life.
With redONE postpaid plans as low as RM8 per month, customers do not need to pay a hefty price for a mobile plan with huge data and unlimited calls that they do not fully utilize every month. As redONE’s tagline, Back to Basics – life is complicated enough, redONE makes it easier and wants you to only pay for what you use!
“In line with its vision of becoming the largest mobile virtual network operator (MVNO) in the ASEAN region, redONE launched operations in Singapore in 2019 and in Thailand in 2021, now garnering over 1,000 agents in Thailand,” said Farid.
Offering innovative solutions
In delivering a greater user experience to customers, redONE strives to continuously innovate and introduce new services and platforms to make the customer journey smoother.
Faris said that they were the first postpaid provider to introduce a paperless registration process, which enabled agents to sign up anyone, anywhere using just a smartphone and a smart card reader.
The company was also recognised for its successful digital onboarding effort through its redAGENT feature in its redONE 1App, helping both its partners and consumers connect with each other. This system efficiently helped its users find the right partner, at the right time, and at the right place, promoting positive growth in sales.
Besides, redONE is focused on bridging the digital divide and addressing digital inclusiveness in the diverse community. Developing the right talents is prominent in taking the business growth forward.
Ultimately, redONE seeks to further expand the scope of its mobile app services, as more users continue to utilize the solutions offered by the company. Offering multiple services will allow the company to effectively become an all-encompassing medium that can deliver a more impactful amenity to its users including more non-telco products.
Watch the replay of Top in Tech Episode 24 - Activate to Innovate: Let’s Chat with redONE HERE
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