3,2,1… Action! Insist on indoor clean air with Initial AirDeka Campaign with your creative act!

Initial Hygiene Malaysia has launched an exciting campaign to emphasise the need for clean air in celebration of the patriotic months. Known as the AirDeka campaign, the name was derived from the focus on clean air and Merdeka, indicating how as Malaysian, we should liberate clean air from the contaminated air so that fellow Malaysians can breathe in safe air to stay healthy and minimise the risk of getting an illness.

In May this year, WHO and the US Centers for Disease Control and Prevention (CDC) have accepted the scientific findings that Coronavirus is airborne so we must be mindful of the air we inhale to minimise the risk of infection. Moreover, as we are staying indoors more frequently because of the fear of stepping out during this MCO, maintaining good indoor air quality is even more crucial for you and your loved ones. You never know if there are dangerous airborne particles that were brought indoors, especially into your home where you should feel most safe.

As such, it is important to have clean indoor air to ensure you and your family are well-protected and can stay healthy. Here are some of the benefits of having clean air:

i) Breathe without worries - Inhaling contaminated air can make you more prone to illness and allergies. 

ii) Sleep better - Clean air reduces stress levels and helps to improve your sleep quality.

iii) Reduce bad odour - Pungent and bad odour can make you feel uncomfortable, suffocated and irritable. 

However, achieving clean indoor air at home can be hard especially when we are reliant on using household products that could release harmful particles in the air such as volatile organic compounds (VOC). According to this research, one of the recommended ways to have clean air is with air purifiers which is one of the services and products which Initial Hygiene Malaysia provides.

Initial Hygiene Malaysia has a series of Air Hygiene products and services, ranging from the various models of VIRUSKILLER™ and InspireAir72, that suit your indoor environment, i.e. your home and office. This brings us to the AirDeka campaign that Initial Hygiene Malaysia recently launched in conjunction with our National Day celebration, whereby you can pose with different Initial Air Hygiene units to express your need for clean air. Just visit Initial Hygiene Malaysia Instagram and use the Initial AirDeka filter to express ‘AirDeka’ in your act through Instagram story. You can sing, act, dance, berpuisi or berpantun - Whatever you name it! Be as creative as you can.

The most creative submission stands a chance to win a RM3,000 worth of Initial VIRUSKILLER™ Hextio which disinfects air by killing up to 99.9999% of airborne viruses and bacteria in a single air pass, including Coronavirus*. Other prizes such as Philips Air Fryer and RedMi Soundbar are also up for grabs. For more information, just head on over to Initial Instagram where you can find more information and how you can participate in our video. Here are also some of the video submissions we have received during the AirDeka campaign.  

About Rentokil Initial Malaysia

Rentokil Initial is part of an international network of over 70 countries with 35,500 colleagues, more than 100 years of combined experience, and a great track record of providing reliable and trustworthy services to businesses globally.

Established in Malaysia for over 50 years, we are the experts delivering essential services in areas such as hygiene and pest control - the foundation of businesses - so our customers can focus on what they do best. Rentokil Initial is characterised by efficient management that supports a national network across Malaysia. That means there's always a Rentokil Initial service technician nearby when a customer needs one - and that we have the range and depth of resources to provide consistent quality service to customers. This makes Rentokil Initial a trusted brand of many different customers ranging from residential, SMEs to large organisations.

For more information on our services, please contact:

Initial Hygiene: 1800 880 388

initial.com/my

Rentokil Pest Control : 1300 886 911

rentokil.com.my

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This content is provided by Rentokil Initial (M) Sdn Bhd.

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